Reporting analytics for email marketing

Design for reporting email analytics for email marketing application Lyris HQ.

Informativity helped develop email campaign analytics visualizations, dashboard summary graphics, and a great plan to facilitate ad-hoc multidimensional campaign analyses.

Variations in graph appearance depending on data context Adapted from the design spec.
Sketch development of campaign data analysis displays.
Mockup of card-based hierarchical method for specifying metrics dimensions for reporting.
Interactive graphics to enable users to design and manage details of email campaigns.